Post by zauzigjd on Oct 2, 2014 11:04:50 GMT -5
Instagram, also known as one of the most powerful, popular social media platforms today. Instagram is a great platform for non-profits to attract followers for donations, volunteer work and all around awareness of the organization. When it comes to non-profits in the health sector is can be heard to determine which images and visuals are deemed appropriate when posting to mass amounts of people as some might be sensitive to a certain picture.
As you can see on the Doctors Without Borders Instagram page, they have a huge network base with over 40K followers. The amount of followers is amazing and shows how many people this particular visual platform has reached. Though lots of followers is a good thing, it means that they have to be particular about which pictures to post to make sure they don’t offend ANY of those 40K followers, which can be tricky in selecting the right photo.
Doctors Without Borders does a great job at sharing photos with their audience that are not too graphic or offensive, but get the overall point across. They post powerful, clear and photos that can really speak to the people who follow and make them understand how important their mission is. The pictures are exceptional and clearly not taken on a camera phone, rather by a professional to make an impression on the people and and everlasting thought. Having the Instagram showing real life survivors and cured people from the Ebola virus is a real eye opener and that right there will get peoples help and build hope and inspiration in the people that are following this organization.
The Google hangouts are great, but I think this one with Nick Owen was one of the most powerful yet. His explanation of the organization and why their social media platform works opposed to other non-profits was a huge standout. I personally agree with most the things said in the hangout and like that he noted that people usually get annoyed or stop following when an organization especially a non-profit are constantly looking for donations instead it is good to be selective about the times you ask and let the photos do the speaking so people make that decision on their own, people don’t like to be forced into making donations or volunteering. This week, the Google hangouts really spoke to me and got me thinking about the power of visual social media platforms and how they can be super effective in getting people involved and on board when it comes to non-profits.
As you can see on the Doctors Without Borders Instagram page, they have a huge network base with over 40K followers. The amount of followers is amazing and shows how many people this particular visual platform has reached. Though lots of followers is a good thing, it means that they have to be particular about which pictures to post to make sure they don’t offend ANY of those 40K followers, which can be tricky in selecting the right photo.
Doctors Without Borders does a great job at sharing photos with their audience that are not too graphic or offensive, but get the overall point across. They post powerful, clear and photos that can really speak to the people who follow and make them understand how important their mission is. The pictures are exceptional and clearly not taken on a camera phone, rather by a professional to make an impression on the people and and everlasting thought. Having the Instagram showing real life survivors and cured people from the Ebola virus is a real eye opener and that right there will get peoples help and build hope and inspiration in the people that are following this organization.
The Google hangouts are great, but I think this one with Nick Owen was one of the most powerful yet. His explanation of the organization and why their social media platform works opposed to other non-profits was a huge standout. I personally agree with most the things said in the hangout and like that he noted that people usually get annoyed or stop following when an organization especially a non-profit are constantly looking for donations instead it is good to be selective about the times you ask and let the photos do the speaking so people make that decision on their own, people don’t like to be forced into making donations or volunteering. This week, the Google hangouts really spoke to me and got me thinking about the power of visual social media platforms and how they can be super effective in getting people involved and on board when it comes to non-profits.
