Post by changc6 on Oct 20, 2014 22:11:29 GMT -5
Overall this course was very interesting. The Google hangouts were new to me and cool because we got to communicate with established nonprofit representatives on Twitter. This was all while we were watching them talk in real time. After hearing them talk, we would summarize their social media platforms and include our own suggestions as well. We dealt with actually active social networking platforms. It made me feel hands on with the course. The discussions forced me to closely analyze websites and networking platforms used by the nonprofit organizations, when normally I would have skimmed it.
The campaign strategy project gave me an insight on how detailed and time-consuming social media campaigns are. It was not so black and white, and every component had to serve a purpose in the overall scheme of things. Generally, the audience only sees the campaign after it springs into action. They rarely witness what it takes in order to strategically draw up an entire social media campaign, let alone keep them running fluidly. I learned how to pick apart campaign concepts and to appreciate nonprofit organizations more.
The challenging part of this course was facilitating online group work and posting content daily. It definitely kept me on my feet and consistently engaged in the course. I was always looking up news on social media and health care. The course has taught me to be wearier of current health events present in social media, like Ebola. This course experience will benefit me in the future as a strategic advertising student. Although initially getting the group together was difficult at first, when it came time to work we all churned out work. The formatting and the step-by-step proposal required to illustrate a social media campaign onto paper was to start a campaign to be very specific for future advertising assignments.
The campaign strategy project gave me an insight on how detailed and time-consuming social media campaigns are. It was not so black and white, and every component had to serve a purpose in the overall scheme of things. Generally, the audience only sees the campaign after it springs into action. They rarely witness what it takes in order to strategically draw up an entire social media campaign, let alone keep them running fluidly. I learned how to pick apart campaign concepts and to appreciate nonprofit organizations more.
The challenging part of this course was facilitating online group work and posting content daily. It definitely kept me on my feet and consistently engaged in the course. I was always looking up news on social media and health care. The course has taught me to be wearier of current health events present in social media, like Ebola. This course experience will benefit me in the future as a strategic advertising student. Although initially getting the group together was difficult at first, when it came time to work we all churned out work. The formatting and the step-by-step proposal required to illustrate a social media campaign onto paper was to start a campaign to be very specific for future advertising assignments.