Post by kaglass on Oct 9, 2014 19:21:04 GMT -5
For this assignment, I researched World Vision, as it is an organization I was involved with as a young girl. World Vision is a nonprofit Christian humanitarian organization. Their objective is to work with children, families and their communities worldwide to “reach their full potential by tackling the causes of poverty and injustice. World vision provides emergency assistance to children and families affected by natural disasters and civil conflict. In addition, they work with communities to develop long term solutions to issues such as poverty, injustices to the poor, and overall humanitarian health.
World Vision has a presence in many countries, mostly due to their hefty following and with their Global Week of Action, “more than 2.2 million people in 80 countries came together through 5,609 public events, with over 200 million more being reached through traditional and social media. This work has been reinforced through ongoing policy development and government engagement at the sub- national, regional and global levels, along with citizen empowerment at the community level.” I relate this organization to Charity Water in many aspects, which poses one strong thought.
Online, World Vision has a strong presence. The majority of their presence is found on their Facebook page. With over a million ‘likes’ the support group is continuously growing for world vision on the Internet. Recently, World Vision reached even further into the realm of the web by using up and coming Brandwatch. Brandwatch allows World Vision to view online sources of conversations on all platforms, which really gives an accurate description of the immersion in online “culture” if you will, pertaining to social media. I don’t really think this was a necessary investment, though, because of the mass following they already have.
World Vision does have quite a lot of likes and follows on their social media sites due to the fact that they are backed by the “Evangelical Christian” movement. This really gives them a bit of extra momentum in regards to awareness that other organizations don’t really have.
Partnered between their online accessibility, and their immersion in the Global Week of Action, World Vision has a mass following which is impressive and interesting. I hadn’t heard anything about World Vision since we partnered with them in my youth group at church when I was probably about 13, with their 30 hour famine, it’s interesting to see the development and changes they are going through as a company which bring so much success.
www.brandwatch.com/non-profit-world-vision-selects-brandwatch-to-boost-global-development-efforts/
my.worldvision.org/join-us-online
www.brandwatch.com/tag/world-vision/
World Vision has a presence in many countries, mostly due to their hefty following and with their Global Week of Action, “more than 2.2 million people in 80 countries came together through 5,609 public events, with over 200 million more being reached through traditional and social media. This work has been reinforced through ongoing policy development and government engagement at the sub- national, regional and global levels, along with citizen empowerment at the community level.” I relate this organization to Charity Water in many aspects, which poses one strong thought.
Online, World Vision has a strong presence. The majority of their presence is found on their Facebook page. With over a million ‘likes’ the support group is continuously growing for world vision on the Internet. Recently, World Vision reached even further into the realm of the web by using up and coming Brandwatch. Brandwatch allows World Vision to view online sources of conversations on all platforms, which really gives an accurate description of the immersion in online “culture” if you will, pertaining to social media. I don’t really think this was a necessary investment, though, because of the mass following they already have.
World Vision does have quite a lot of likes and follows on their social media sites due to the fact that they are backed by the “Evangelical Christian” movement. This really gives them a bit of extra momentum in regards to awareness that other organizations don’t really have.
Partnered between their online accessibility, and their immersion in the Global Week of Action, World Vision has a mass following which is impressive and interesting. I hadn’t heard anything about World Vision since we partnered with them in my youth group at church when I was probably about 13, with their 30 hour famine, it’s interesting to see the development and changes they are going through as a company which bring so much success.
www.brandwatch.com/non-profit-world-vision-selects-brandwatch-to-boost-global-development-efforts/
my.worldvision.org/join-us-online
www.brandwatch.com/tag/world-vision/